Clinique La Prairie Holistic Health

Objective

Design two social media creative campaigns for Clinique La Prairie’s range of Holistic Health supplements to engage new users and encourage conversions.

Solution

• Our creative team developed two distinct campaigns. The first campaign adopted a lifestyle approach, utilising Clinique La Prairie’s existing image bank to showcase the lifestyle benefits of their innovative supplements. The second campaign focused directly on the products, presenting their benefits in a clear and concise format.
• To maximise impact, we also produced a final retargeting campaign aimed at driving conversions among users who had previously engaged with the content. All creatives were tailored to fit each Meta placement format, ensuring a cohesive and effective campaign across platforms.
• Our copywriting team enhanced the campaigns by crafting varied copy angles for captions and descriptions, optimising the effectiveness of each creative piece.